Carbon Black Auto, is an award winning pre-owned retailer of Lamborghini, Porsche, Ferrari, Bentley, Maserati, Mercedes and BMW among others, located in Sunninghill Sandton. One of the most successful sports vehicle dealerships in South Africa, we have set unmatched records in sales and service continuously from 2010.
Don’t make your life difficult by trying to view vehicles at different locations. At Carbon Black Auto, we make it easy for those looking to get their hands on a pre-owned vehicle, by offering numerous options to satisfy our clients. Our soaring customer satisfaction feedback reflects the professionalism and dedication to our clients and the Lifestyle and Culture Carbon Black Auto has become known for.
Our dealership is here to assist you through the entire vehicle purchasing process, including financing. If you are ready to purchase an amazing vehicle, our Finance Manager Reza Bowers will make sure you get the best deal. We are affiliated with all major financial institutions for your convenience. Prepare for an invigorating test drive and be sure to ask us any and all questions pertaining to your potential ”new” ride.
Our Team demonstrates great knowledge with over 50 years of combined experience in the Motor Industry and can expertly navigate clients through every option.
Sole Owner and Founder of Carbon Black Auto. My Love for cars started at a very young age with three posters of cars on my room wall all through my childhood years. The Lamborghini Countach, the Ferrari Testarossa and the Porsche 930 Turbo were the three cars I stared at, for hours on end.
I lost both my parents at a very young age and was thrown into the deep-end of life having to fend for myself. At 16 years old I got my first job doing licencing and registration at the Loveday Licencing Department, waiting in queues from 7am until 4pm 5 days a week.
The Song ( “started from the bottom now we here” ) comes to mind.
I did that for a few years and then at the age of 20, I started my first sales job at a Delta Dealership. I found my love, I found what I was meant to do in life! I excelled at selling cars and my love for people and hard work ethics paid off.
I climbed the ladder quite quickly and at the age of 23 I joined a company selling luxury used cars and was appointed sales manager leading a big sales team and selling over 80 cars a month. I attended many sales and product training courses as well as various management courses.
I then worked at a BMW dealership for a few years and there after moved on to selling vehicles at Aston Martin.
I found my love for the sportscar market and then joined a good friend and colleague of mine, purchasing and selling vehicles to the wholesale market for a few years. Once I had saved some capital and had the ‘Cahoonas’, I decided to venture into the retail business and in 2012 Carbon Black Auto was born. We started with 5 cars and a small Showroom in Randburg.
I still remember the first call I got from an Autotrader advertisement for a BMW M5 that I had placed. It was the best call of my life!!
Our first sale was complete and that was the beginning of Carbon Black Auto!! We are now one of the biggest luxury and sports car dealerships in SA, approved with all major banks and have sold thousands of cars to some amazing clients. My love and passion for the Motor industry still grows every day and so does my appreciation for my clients and for the life I have had.
I am a devoted husband and family man with very high morals in life and in business. My life experiences have humbled me and I will always endeavor to be devoted to CBA and it’s Amazing Staff and Clients.